YOUR PPC WILL FAIL IF YOU IGNORE THESE 3 ASPECTS

Let’s make the best use of your Pay Per Click/Google Adwords campaign. Undoubtedly if it is getting you great ROI (Return on Investment), you are doing something wrong. And, with ROI here, I mean ten times as much as your investment. Yes, you heard it right! PPC can, and if you do it right, PPC […]

HOW CAN YOU MULTIPLY YOUR ROI WITH SIMPLE PPC TACTICS?

Are you struggling to make use of PPC marketing? We have all been there. And trust me, PPC is super simple, but loaded with technicalities to be considered. Well, I will make it simple for you. You know it very well that most businesses try their hand in making PPC work, and many have managed […]

GET 1000 PLUS QUALITY FOLLOWERS ON INSTAGRAM FOLLOWERS PER DAY

Facebook bought Instagram for 1 Billion in 2012. The latter has now reached to 700 million active users. Instagram. If you weren’t living in Plato’s cave, you must be knowing about it. One of the top favorite social media networks for people aging 19-30, Instagram has been attracting many people to take benefit of its usability. Of […]

HOW TO OPTIMIZE YOUR E-COMMERCE STORE FOR THE BEST SALES!

Owning an e-commerce store is a great step forward towards expanding your business and reaching out to more customers. But what’s the fun if your e-commerce store is struggling to produce the amount of sales volume you expect it to? That could be a tough situation. But with the help of customer research and web design […]

WHICH SOCIAL MEDIA PLATFORM IS THE BEST FOR BUSINESS? DIKONIA EXAMINES!

The invention of social media platforms not only allowed people to socialise beyond bounds but also gave businesses, a great tool to reach out to masses. Today, almost every smart business is leveraging the hidden power of social media because it is highly personalised, cost-effective and acts as a key player in building social reputation. […]

7 MARKETING FUNDAMENTALS EVERY BUSINESS OWNER MUST KNOW

So, you’re a business owner? Do you take your marketing related decisions on your own? Or you are solely relying on the will of your marketer? The answers to these questions may determine how effectively your marketing campaigns turn out. Many small-scale businesses have a one-man-crew that manages almost all the aspects of their workflow […]

HOW TO MAKE QUALITY CONTENT IN THE LEAST TIME?

Nowadays, every company is doing content marketing. And, most people think it is all about writing compelling pieces and it came into trend after the latest Google’s penguin updates. Clearing the picture here, It is nothing new, the history is evident that content has been a driving force in marketing since ages now. Let me […]

5 EFFECTIVE SALES AND MARKETING STRATEGIES FOR YOUR BUSINESS

If you remember the difference between speed and velocity from high school, you will not find it difficult to understand the concept of targeting when it comes to making sales and marketing strategies. Digital Marketing and Social Media Marketing are on an all-time-high today, due to the astronomical scope they offer to businesses. But 58% marketing efforts simply […]

HOW CONTENT MARKETING POWERS YOUR BUSINESS’ THOUGHT LEADERSHIP

Content is really, the king. Not all businesses invest in Content Marketing but most of them can use it to their benefit. The written word helps businesses in more ways than they expect. For digital platforms, it serves the very important purpose of thought leadership side by side adding points to their SEO score and digital […]

DIGITAL MARKETING MYTHS THAT SHOULD NOT BE BELIEVED

The internet is overflowing with unchecked marketing advice. It’s about time some myths got busted! It’s an increasingly popular notion that digital marketing is a simple process which is about designing a website and advertising only. A very little thought is given to its complexity and thus users end up in creating and believing in […]